Placemaking and Venue Management2018-09-17T13:58:47+00:00

WE ARE COMMUNITY BUILDERS AND PLACEMAKERS

WHAT IS PLACEMAKING?

Placemaking is a multi-faceted approach to the planning, design, and management of public and private spaces. Placemaking capitalizes on a local community’s assets, inspiration, and potential, with the intention of creating spaces that promote people’s health, happiness, and well being.[1]
Definition of Placemaking

WHAT IS VENUE MANAGEMENT?

Venue management includes activities or duties related to the operations of buildings such as performance theaters, concert halls, sports arenas, conference centers, and hotels. The management team is in charge of these tasks, which include scheduling, booking, client relations, financial management, marketing, promotions, event coordination, administrative work, venue security, maintenance services and human resources.

 

MORE THAN YOUR TYPICAL EVENT COMPANY

We have pioneered a model that blends thoughtful community engagement with world-class facilities management to support Oakland produced events that attract visitors, increase opportunities for small business owners and support the culture in our town. Our management model facilitates the successful execution of events whether large or small, public or private, corporate or non-profit.

LOOKING FOR A VENUE IN DOWNTOWN OAKLAND?

THE BRIDGE YARD OAKLAND

Coming Soon

The spacious Bridge Yard Building, formerly known as the Interurban Electric Railway Bridge Yard Shop (IERBYS), was built in 1938 as a repair facility for railroad cars that once traveled over the Bay Bridge. The 24,000-square foot, 1930s-era industrial building will serve as the recreational anchor for the planned gateway shoreline park with interpretive and recreational programming, concessionaires (food/dining, equipment rental, etc.), and event space.  

CALIFORNIA BALLROOM

Art Deco in the Heart of Oakland

Built in 1926, the 7,500-square-foot California Ballroom showcases a majestic high gold leaf ceiling, as well as a large stage with curtains and spotlights and a sizable dance floor. An invitation to this impressive Art Deco landmark — just a few blocks from picturesque Lake Merritt — is an occasion to look forward to.

 

1544 EVENTS

Building strong relationships in the community is our main goal.

Designed with versatility in mind, 1544 Events can accommodate events ranging from corporate meetings and conferences, trade shows, product launches, auctions, screenings, performances to weddings, intimate receptions, private parties and more  

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Located in the “heart” of downtown Oakland, at the crossroads of Downtown, Uptown and the Lake Merritt districts, 1544 Events sits conveniently located between two BART stations and is well served by a variety of nearby parking facilities. The midsize venue (3,000 square foot main venue hall with a 250 person capacity) is outfitted with a solid in-house audio video system that will meet most event requirements, space rental comes with access to a wide assortment of furniture (chairs, tables, cocktail rounds and a podium), and there is a 400 square foot “commercial” / catering kitchen on site.